Bourbon. Iron. Opinions.
DamianJay — Content Creator, Digital Marketer, Olympic Weightlifter
Bourbon Bass & Barbells
Bourbon reviews, weightlifting content, and real talk. No filter, no sponsors we don’t believe in.
Digital Marketing
7+ years in SEO, CRO, and marketing ops. Agency-side experience building systems that scale.
Content & Community
10K+ followers across YouTube, Instagram, and TikTok. The BBB universe keeps growing.
Latest from BBB
From the Blog
Career & Life
A Few Things I’ve Noticed In The Job Hunt
Laid off right before the holidays, right before a baby. Here’s what I’ve actually learned navigating LinkedIn Easy Apply and the modern job search.
Mindset
Journaling, Anxiety, and Finally Letting Things Go
Started journaling the day after my layoff, Marcus Aurelius-style. Here’s how it changed the way I think about everything.
Routine & Discipline
Keeping Routines While You’re Unemployed
Getting laid off taught me structure isn’t about a job title. The gym, the barbell, the morning routine. Here’s why I held onto all of it.
Explore
Reviews
Bourbon shelf picks, single barrels, and the occasional opinion nobody asked for. Honest takes only.
Podcast
The Morning Drive Podcast. Marketing rants, bourbon debates, and conversations worth your commute.
Shop
BBB gear and merch. Rep the lifestyle that comes with early mornings, heavy barbells, and good bourbon.
Who Is DamianJay?
Air Force vet. Filipino American from Oakland. Colorado Springs local. I went from teaching electrical systems to running digital marketing strategy for agencies, then built Bourbon Bass & Barbells on the side because I needed a place to be myself.
I train Olympic weightlifting under Norik Vardanian. I hold a Lean Six Sigma Yellow Belt. I’ve managed $400K/month in e-commerce, grown a client from $225K to $500K/month via a single A/B test, and built BBB to 10K+ followers without spending a dollar on ads.
I also just became a dad. So yeah, the morning routine hits different now.
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Rep the Brand
BBB gear, merch, and more. Represent the lifestyle.